Designed, managed and scheduled content across social media platforms with approvals from the Chapter President, focusing on amplifying brand visibility and outreach for a flagship event, volunteer, and donor drives.

Audience: Families, medical professionals, schools.

Platforms: Linkedin, Facebook and Instagram

Results: During the three-month tenure, I expanded community engagement by targeting Brooklyn-based, family-oriented Facebook groups. As a result, I achieved a 95% increase in engagement on initial posts, surpassing typical performance. Developed a comprehensive playbook to streamline social media management and capture SOPs for future reference and use. Updated content calendar for a total of three months.